How did you attract/address your audience?

I used a lot of Enigma codes in my media product to draw my audience in and encourage them to continue watching. Also, Thrillers have a strong sense of mystery and the use of enigma codes enabled me to create this through the use of props such as the Birthday Card, which should make the audience question who the sender "George" is and the tablets Emma take should intrigue the audience and they should question why she is taking them.
I also handed a questionnaire out in order to find out what the target audience expect from a Thriller and I took into account the information this provided to create a protagonist who I believed the audience could relate to. Teenage girls can relate to the protagonist and a majority of people can relate to the feelings of apprehension she shows in my product.


Here is the feedback I received from an audience who viewed my final product:

1) Would you continue to watch the film after seeing this opening?
Yes: 100%
No: 0%

2) What Genre do you think it is?
Thriller: 90%
Horror: 10%
Romance: 0 %
Comedy: 0%

3) Was there anything that could be improved?
Sound: 40% - "The sound with the microphone is my only suggestion"
No Improvements needed: 60%




4) Who do you think the film should be targeted to? 

• "Either 12A or 15, and for both males and females."
• "Teens, probably about 16-20. Most likely females because of the main characters."
• "Probably 16-30 year olds, for both genders."
• "Teens both genders"
• "Teenagers, and younger adults of both genders"

5) What did you think of it?

• "All in all, I thought it was very good in the way that there were a variety of camera angles, allowing the people to come across well. Also, it was good by leaving it on a cliff hanger."
• "It's quite spooky."
• "Loved the voice over, the camera work was very professionally done and the black and white shots slotted in with the main shots made it very creepy."
• "Very good, I particularly liked where you changed location by going around her head"
• "Lots of suspense. I really wanted to watch more!"